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Wordabulary

effective

Pronunciation
Adjective B1 Intermediate

Quick answer

Producing the result that was intended.

"The new advertising campaign proved far more effective than expected."

Synonyms and antonyms

Antonyms

ineffective

Test yourself

Which word fits the gap? "The new advertising campaign proved far more _____ than expected."

Answer: effective

In your own words, what does "effective" mean?

Producing the result that was intended.

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